Western Cars
About The Brand
A long-established private hire company based in West Sussex, Western Cars operates across multiple towns including Horsham and East Grinstead. Known locally for their reliability and professional service, they’ve built a loyal customer base over the years. But as online search became the go-to for local transport, the team at Western Cars recognised that word of mouth alone wasn’t enough to stay ahead.
After seeing the online success of ZARI Restaurant, another West Sussex client experiencing steady growth through digital marketing. Western Cars got in touch with Three Sixtys, looking to strengthen their online presence and become the top choice for taxi services in their local area.
The Challenge
Despite their strong offline reputation throughout West Sussex, Western Cars were struggling to appear in local search results when people looked for taxis in places like Horsham, East Grinstead and Crawley. Their visibility on Google Maps was inconsistent, with key locations either underperforming or being taken offline entirely as a result of repeated suspensions caused by incorrect flagging.
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Their websites weren’t driving much traffic either. Without a clear digital strategy or a way to protect and grow their online visibility, they were losing out to newer operators who were far more aggressive online. For a business that relies on quick local decisions, this lack of visibility was costing them valuable bookings every day.
The Results
After partnering with Three Sixtys, Western Cars saw a noticeable shift in their digital performance within weeks. Their profiles were recovered, their visibility was restored, and they began consistently appearing in the top spots across Google Maps for high-value local searches.
By improving their presence in Horsham and East Grinstead, they secured a steady stream of inbound calls and bookings. With stronger local visibility, more people were able to find them at the exact moment they needed a taxi.
Today, Western Cars stands out online as clearly as they do on the road, a trusted, local service backed by the right digital support.
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